Why Do We Collect Personal Data?
Tekno relies on a wide variety of information to run its business. In some instances, this information may include data that could be used to identify a particular individual (“Personal Data”). The reasons that we collect Personal Data include to:
• Send marketing communications;
• Personalize and manage our relationship with you, including introducing you to products, services and programs that may be of interest to you;
• Collect and process payments, and complete transactions;
• Provide customer support, and respond to requests, questions, and comments;
• Perform accounting, auditing, billing, reconciliation, and collection activities;
• Comply with and enforce applicable legal requirements.
What Kinds of Personal Data Do We Collect?
Examples of Personal Data that may be collected include:
• Contact Information (like your first name, last name, email, telephone number, mailing address);
• Professional information (like your industry and profession);
• Payment Information (including billing address, and bank account information);
• Your purchase or product/service use history;
In addition to the above, we may also collect other information related to user interactions with our website (“Usage Data”). Much of this Usage Data, for example, clickstream data and aggregate usage statistics does not identify a particular individual. However, some of this Usage Data either alone or when combined or linked with your Personal Data, may allow your identity to be discovered. In such cases, we treat the combined data as Personal Data. In many cases, Usage Data is gathered automatically by systems or technology such as cookies.
Examples of Usage Data that may be collected by Tekno include:
• Details about your computers, devices, applications, and networks (including IP address, browser characteristics, device ID, operating system, and language preferences);
• Activities on our websites, and usage patterns of products, services and programs (including referring URLs, dates and times of website visits, and clickstream data);